Offset printing, the originator of the most popula

2022-08-08
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The originator of digital printing: offset printing will still dominate the offset printing technology, but it is digital offset printing. Release date: Source: packaging zone editor: China Packaging page views: 595 copyright and disclaimer

core tip: Benny Landa is the chairman and CEO of the board of directors of indigo company in Israel, the global leader in digital printing technology, and the inventor of digital offset printing technology. After indigo was acquired by HP in 2002, he continued to serve as HP strategic consultant. At present, indigo leads the market in three fields: industrial printing, packaging and video products

[China Packaging News] banilanda is the chairman and CEO of the board of directors of indigo, a global leader in digital printing technology, and the inventor of digital offset printing technology. After indigo was acquired by HP in 2002, he continued to serve as HP strategic consultant. At present, indigo leads the market in three fields: industrial printing, packaging and video products

32 years ago, with a great dream of the digital future, baniranda immigrated to Israel from Canada and established indigo company, mainly engaged in the research and development of image and digital printing technology. After 30 years of unremitting efforts, Landa has already reaped a lot. Numerous capacities generally refer to the awards of experimental machine capacity, load sensor capacity and up to 500 world patents, making him the most prolific inventor in the printing industry

bannilanda talks about future printing: it will be out without numbers

bannilanda: direct mail and bill printing may become a niche market

direct mail and bill printing may become a niche market, and the elongation may account for a large proportion of the original length when it breaks. Therefore, naturally, a large number of special applications will digitize its printing. In addition, everything from refrigerator stickers to driver's licenses, passports to coasters has the potential to become possible. However, in the general context, these will continue to become niche markets. Interestingly, the scale is relatively small

beneranda: offset printing will still dominate the printing technology, but it will be digital offset printing technology

digital offset printing technology is a technology that completely adopts digital printing technology, but the printing effect is comparable to offset printing, and the printing speed is also suitable for mass printing. At present, digital offset printing technology has matured, and digital printing equipment has begun to be introduced to the market

beneranda: four types of printed matter will disappear first

in fact, we all know that many printed matters will disappear, including books, magazines and samples. However, don't be too nervous. Printing has existed for 500 years - but paper has existed for 5000 years. It won't be replaced overnight by iPads. It is certain that the above four types of printing will disappear first

beneranda: it will be out without numbers.

yes, the traditional factors have become more and more industrialized. At the same time, the value-added of digital printing can enable industrial printers to make profits again. My advice to any commercial printer is: out without numbers

beneranda: whatever can be digitized will eventually be digitized

I don't think all printed matter will be digitally produced. I can't imagine that the patterns on high-end aromatic toilet paper will be digitally produced by pouring mortar in the mixing bag. I can also think of several other products that will not benefit from digital printing. But there are only a few

beneranda: two types of printed products will never be replaced by digital media

in fact, many printed products will be replaced by digital media. But there are two categories that will always be printed on paper -- packaging products and video products. This is because human nature changes little in the face of technological innovation. People need to be close, touch, caress and trust. In a way, we don't see the iPad replacing the family photo on the coffee table

supplementary knowledge: what is a niche market

niche market refers to some market segments or niche markets that are ignored by enterprises whose rulers have absolute advantages in the market. Generally speaking, a niche market is a market that belongs to you. It is a piece of land where you are the boss, which is often referred to as vertical segmentation. In this land, you have the the final say

finding the niche market is of great significance for enterprises to avoid too much positive competition, find their own blue ocean, rapidly expand their strength and achieve business success

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